Open Your Amazon Japan Brand Store with our support - APEX Patent Solutions -
Welcome to APEX Patent Solutions, trademark and patent firm in Japan.
Are you planning to open your Amazon Japan Brand Store?
We help overseas sellers register trademarks in Japan and meet Amazon Brand Registry requirements — clearly, professionally, and in English.
Our key features include:
- Free Initial Review
- Handled by a licensed Japanese Patent Attorney (Benrishi)
- No confusing Japanese paperwork, Clear explanation in plain English
- Trusted support for global Amazon sellers entering Japan
Selling on Amazon Japan?
You may already know that a registered Japanese trademark is required to:
- Open an Amazon Japan Brand Store
- Enroll in Amazon Brand Registry
- Protect your brand from copycats in Japan
But many overseas sellers struggle with:
- Japanese-only procedures
- Unclear costs and timelines
- Law firms that don’t understand Amazon sellers
That’s where we help.
How the Process Works
Below is the process for using a trademark with Amazon Brand Registry.
- Step 1 – Free Review
- Tell us your brand name and the products you sell on Amazon.

- Step 2 – Filing with the Japan Patent Office
- We prepare and file everything on your behalf.

- Step 3 – Use for Amazon Brand Registry
- Once filed (or registered, depending on your case), you can proceed with Amazon’s brand registry process.

Start with a Free Review
Why Overseas Amazon Sellers Choose Us
We have extensive experience assisting clients worldwide with trademark registration, including clients from North and South America, Europe, South Korea, China, Singapore and other parts of Asia, as well as Australia.
Our clients have consistently highlighted the following strengths of our firm:
- Clear and practical communication in English, tailored to overseas clients
- Straightforward guidance aligned with Amazon Brand Registry requirements
- Transparent procedures, timelines, and costs
- Professional handling by a licensed Japanese Patent Attorney
You work directly with a professional who understands both Japan’s IP system and Amazon sellers’ needs.
FAQ: Frequently Asked Questions
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Do I need a registered trademark or just a filed application?
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Even if your trademark has not yet been registered, it may still be possible to enroll in Amazon Brand Registry at the application stage. However, depending on the examination results issued by the Japan Patent Office (JPO), there are cases where a brand name cannot be registered as a trademark.
If such an examination result is issued, it may indicate that the brand name conflicts with an existing trademark owned by a third party, and you may be required to change your brand name. It is therefore important to keep this risk in mind.
To reduce this risk, conducting a preliminary review by a trademark professional can be effective. We encourage you to consult with our firm, where licensed professionals are available to provide guidance.
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How long does trademark registration take in Japan?
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Typically, trademark registration in Japan takes about 6–12 months.
In some cases, an accelerated examination procedure is applicable if certain requirements are met, which can shorten the timeline to as fast as 2–3 months. If you need to obtain registration quickly, please contact our firm. We will explain the eligibility requirements and check your case meets the requirement.
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Can you help if I already sell on Amazon US or EU?
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Yes. Many of our clients expand to Japan after success in other markets.
If you have already filed a trademark application in another country, it may be possible to file a corresponding application in Japan based on that earlier filing, provided that certain requirements are met. Please let us know about any such prior applications during our initial consultation.
Ready to Open Your Amazon Japan Brand Store?
Start with a free, no-obligation trademark review.
Just enter:
- Your trademark
- Goods you sell in Amazon Japan
- e-mail address
